Digital Marketing Training Is NOT Learning To Lie

Last week, I wrote about the current crisis facing the digital marketing world by the lack of skilled practitioners. You may agree or may not with my viewpoint. However, what I saw and understood, shared accordingly here with all to think about it at least.

Anyways, are you preparing yourself to join any digital marketing class? If you are a rookie digital marketer, a novice developer, or a small business owner who wants to run a business online - then this is the time to select the right way.

Since my first sneak peeks of the "educated digital world" agenda last week, I am sharing below the three reasons behind the ongoing crisis the market is facing:

• We do things only when we are in trouble
• We are prone to waste our time and stop halfway while doing things
• We often forget why we do the things we do in the first place

I am trying to share my life experiences here, which will walk through you real-life applications of digital thinking in the context of marketing and overall mastering the web.

A deeper understanding of SEO (search engine optimization) is the key driver for reducing "the growing unrest in the digital world".

Learning how to think digitally and accepting customer insights to focus on what matters within our existing online marketing education system is now more important than ever.

For self-learners, six particular tools you can start using today, with real-world case studies of how others (leading companies and/or individuals) at different maturity levels have applied and seen an immediate impact.

• Google Search Console
• Bing Webmaster Tools
• Yandex.Webmaster
• Moz Pro
• SEMrush
• Ahrefs

Fortunately, I have experience working with all these tools and thus recommending you. If money is a constraint, then use the free versions of these and leverage the power of each in your work customarily.

So, if you are considering taking a crash course on digital marketing from any institute to start your professional career, you should better hold your fire now – think first why the friends (or batch mates or pass-outs) of yours are struggling in their own professional career.

Lastly,

Remember, a good digital marketing institute is -

• Offer blended curriculum of marketing, technology, and advertising topics that uncovers new possibilities and emerging opportunities
• Offer unlimited one-to-one Q/A sessions
• Offer practical training on leading marketing tools
• Encourage students to become leaders; dare to deliver exceptional results from their experiments
• Create a dynamic, intelligent community that will help students accelerate their career and empower them to become a stronger, more confident professional

To me, a bad digital marketing institute is -

• Focused on stereotype industry standards
• A place to learn “how” not “why”
• The focus is on issuing certificates at the completion of the course

Do not miss the opportunity to learn marketing technologies independently – open your mind before they rob you.

See you soon!